Innovative Content Brings the Best Visitor
Origional and innovative content brings the best kind of reader, the innovative early adopters.
I wrote that in a journal I keep way back on October 28th, 2007. MacTips had just broken 2,000 visitors for the first time and it was due to original content that we published before anyone else.
Yesterday, Leopard 10.5.2 was released. With it brought some new changes to the way stacks work in the dock. Michael (one of my writers) jumped on this and had a great post up explaining the news stack features.
I let him know last night how great of a post this was not only because it was well written, but because he had written it before anyone else. This is the type of content I’ve been striving for.
I woke this morning to find we were linked by LifeHacker. This is not the first time this has happened, but I always love traffic from LifeHacker. Their Mac users are some of the smartest (and friendliest) around.
Not to mention LifeHacker Mac users relate well to MacTips because the nature of the two sites (tips, tricks, hacks).
So, what was the result of this? We’ve had nearly 10,000 visitors today. Last night, I wrote out a goal to hit the same number by July 31st, 2008. Of course in my goal I’d like to sustain this daily traffic, but this is a great start.
Gina Trapani From LifeHacker
Gina is the editor for LifeHacker. I mention her because she is the one who posted the entry.
I’ve spoken to Gina on a few occasions and she seems like one of the smartest most down to earth people I’ve ever talked to. I asked her for thoughts on turning a blog into a book since she had recently written one, and she was very helpful and always nice.
Come to find out Gina is also a programmer and web developer–talk about a talent.
Content is King
This goes back to my Content is King post. All the other marketing, design, programming, SEO and newsletter stuff is fine–but without content you’ve got nothing.
If you’re just starting out, forget about everything else and focus on building quality content. Maybe I’ll write a post or two on what I think quality content is. Yes, I think I’ll do that.
It’s been a good day, I love when my site grows.
