Unimpressed With Yahoo! Targeting

I signed up for a Yahoo! Publisher account a long time ago and never really gave them a chance due to terrible performance.

At the time I attributed their lack of targeting to being new, it seems not a lot has changed:

yahoo-ads.JPG

I’m willing to let it run for a day or two and see how it performs but I’m not very optimistic about this.

I wonder how Microsoft adCenter will perform if they ever open themselves up to publishers.

Unimpressed With Yahoo! Targeting was posted by Brad on 1/22/2008 at 10:04 pm. It was categorized in Making Money. There have been no comments.

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